In the rich, fertile landscape of Nigerian agriculture, a visionary leader is redefining what it means to farm, blending the soil of tradition with the seeds of innovation to cultivate a future where fields and resorts coexist in harmonious productivity. Dr. Moji Davids, the Group Managing Director and Co-Founder of Xtralarge Farms & Group of Companies, is not just a business leader; she is a transformative force in Nigeria’s agricultural narrative.
Alongside her husband, Dr. Seyi Davids, who serves as CEO, she has engineered an agricultural empire that stretches beyond conventional farming into the vibrant realms of hospitality, technology, and tourism. Her journey is a testament to the power of partnership, passion, and a profound commitment to national development.
Trained as an accountant, Dr. Davids brings a meticulous, strategic approach to the often unpredictable world of agriculture. With over 15 years dedicated to reshaping Nigeria’s agricultural sector, her expertise is not merely theoretical but deeply practical, rooted in hands-on experience and an unwavering belief in the potential of the land.
The inception of XTRALARGE Farms & Resorts emerged from a bold decision to return to Nigeria from abroad, driven by a shared dream with her husband to contribute meaningfully to the nation’s economy. What began as a venture in farming has since blossomed into a multifaceted conglomerate, encompassing Xtralarge Farms & Resorts and the groundbreaking Agritech City project.
At the heart of Dr. Davids’ philosophy is a pioneering vision: the fusion of tourism and agriculture, a concept known as agritourism. She passionately advocates for this synergy as a pathway to increased profitability and long-term sustainability in the industry. By merging these sectors, she envisions a model where farms are not only places of production but also destinations of experience, education, and enjoyment. This innovative approach is vividly embodied in Agritech City, a project she has spearheaded that integrates state-of-the-art farming techniques with tourism, hospitality, and technological innovation. Here, visitors can witness the future of agriculture while indulging in the comforts of modern resorts, creating a unique ecosystem that benefits both the economy and the environment.
Affectionately known as “Farmer Moji,” Dr. Davids has become a beloved and respected figure in agribusiness circles. Her influence extends beyond the boardroom and into the realm of public discourse, where she frequently shares her insights as a speaker on topics ranging from agricultural sustainability to entrepreneurial leadership. Through her work, she exemplifies how strategic vision, coupled with a dedication to community and sustainability, can yield extraordinary results. Dr. Moji Davids is not just growing crops; she is cultivating a legacy of innovation, empowerment, and holistic growth for Nigeria and beyond.
During an interactive session with journalists at the LCCI Agro-Allied Fair and Symposium 2025 which XTRALARGE Farms & Resorts partnered, and amidst the bustling stalls and earnest discussions about Nigeria’s agricultural future, Dr. Moji Davids stood as a beacon of transformative vision. With the calm demeanor of an academic and the fierce passion of a pioneer, she unfolded a narrative that was less about traditional farming and more about a revolutionary fusion of soil and society.
According to Dr. Davids, XTRALARGE Farms & Resorts is not merely cultivating crops; it is nurturing a new paradigm where agriculture intertwines with tourism, innovation, and youth empowerment to create a sustainable and compelling model for Nigeria’s agrarian economy. Her insights, delivered with a blend of warmth and wisdom, painted a picture of a future where farms are not just places of production but destinations of experience, learning, and celebration.
At the core of Dr. Davids’ philosophy is the belief that the resurrection of Nigerian agriculture must begin with the youth. She passionately advocated for massive empowerment and engagement of young people through capacity building and training, positioning them as the leaders of a future where farming is not a relic of the past but a dynamic business of tomorrow. She emphasized that this cannot be achieved by preaching from the air-conditioned confines of hotel rooms but through physical interactions within the farming environment itself.
“Agriculture should be talked about where it is actually happening,” she asserted, highlighting how XTRALARGE Farms & Resorts has creatively opened its gates to weddings, birthdays, and corporate conferences. These visits, she noted, naturally allow guests to engage with agriculture without compulsion, sparking interest and investment based on firsthand witness of the farm’s operations and potential.
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Dr. Davids did not shy away from the harsh realities that often deter aspiring farmers. She recounted XTRALARGE Farms & Resorts‘ own humble beginnings eighteen years ago, marked by a total loss due to post-harvest issues and market disconnection. This painful experience forced a return to the drawing board, leading to a strategic pivot: sourcing markets before planting.
“Source for your market before you go to farm. Be meeting a need. Let the demand be there before you go for production,” she admonished, offering this as the golden rule to avoid the devastating losses that have caused many Nigerians to abandon farming after just one attempt. With a poignant touch of humor, she noted that if you gathered a hundred Nigerians today, most would recount their burnt fingers in farming ventures, a testament to the daunting challenges of uninformed planting and lack of storage infrastructure—a gap she argues the government should fill.
Ultimately, Dr. Davids’ message was one of hope and practical wisdom. By leveraging technology, innovation, and agri-tourism, XTRALARGE Farms & Resorts is demonstrating how to turn historical setbacks into sustainable success.
Her call to action is clear: farmers must create demand first, ensure market readiness, and embrace the tools of the modern era to make agriculture not just viable but vibrant. Through this approach, she believes, the cycle of loss can be broken, and Nigeria can harness its vast agricultural potential to feed its people, empower its youth, and showcase the beautiful synergy between the land and the lives it sustains.
